KEEP ON LAUGHING-BRANDING PROJECT | KOL-品牌视觉延展设计
As a member of the design team at Feliz Group, I was responsible for designing visual assets for a self-owned fashion brand named “Keep on Laughing (KoL)”. We established diverse visual culture and created a wide range of digital materials, including photo series, WeChat motion graphic stickers, and posters each week on social media as a part of the brand narrative.作为Feliz集团设计团队的一员, 负责经营公司自创的潮流品牌 Keep on Laughing (KoL) 并为其进行日常视觉设计输出,创造丰富的视觉文化,宣传有趣的品牌故事,展现品牌创造力。我们日常在社交媒体上,以海报、趣味摄影、表情包等方式,进行丰富多彩的品牌形象及产品宣传。我的工作包括品牌表情包设计以及部分海报、摄影的创作与后期。